Short Courses

In uncertain times, predictions tend to be wrong, the antidote is Scenario Thinking

Discover and practice the skills and techniques that will get the most from depth interviews online

Brands have become vital corporate assets, representing over 40% of the total value of the world’s largest companies. Measuring, managing and maximising brand equity are therefore core competencies for almost any organisation, yet the quality of understanding in this area remains sketchy. 

Learn which text analytics methods are available today and when & how (not) to use them

Grow confidence in running remote qualitative studies and gain skills in extracting the highest and most engaging video content.

Learn how to open a window into the life of consumers in emerging markets by leveraging smartphone qualitative.

Discover how to work with social data to deliver tangible business outcomes.

A short guide to managing and moderating focus groups online

Supporting and developing growth in a virtual world requires new approaches and a different mindset than when managing people you see every day. Remote team management can work incredibly well, but it requires a re-wiring of more familiar ways of working.

This training will teach you how to curate, synthesise and structure existing data sets to overcome complexity and answer new questions quickly and effectively

Ensure your survey insights are valid and represent your researched population

Facilitation skills are one of the most useful and sought-after capabilities in the research world, required by a variety of situations & techniques and at many stages of the research process.