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Protel provides qualitative and quantitative fieldwork services, with coverage all throughout the UK.

Our specialism is Field and Tab. By working closely with our clients, our friendly and professional team will ensure that your research is performed to the highest standard, in order to successfully meet your market research objectives.

Agriculture, Automotive, Energy, Environmental, Events/Conferences, Government/Local Authority, Public Services/Utilities, Retail, Transportation, Travel/Tourism
CAPI, CATI, Coding/Data Entry, Depth Interviews, Diary Studies, Face-to-Face, Group Discussions/Focus Groups, Hall Tests, In-Home/Doorstep Interviews, In-Store Interviews, Internet Research/CAWI, Mystery Shopping, Online Surveys, Recruiting, Street/Mall Interviews, Tabulation & Analysis, Tracking
Business-to-Business, Concept Testing, Consumer, Customer Satisfaction, Multi-Mode Fieldwork, Product Testing, Social Media, Social Research
Affluent, College/University Students, Disabled People, Ethnic Minorities, Hard-to-Reach, High Net Worth, Mature/Midlife, Mothers/Parents, Single Parents, Unemployed
Northern/Western Europe, Republic of Ireland, UK
Senior Contacts

James Latham (Operations Director)
Tina Lunn (Commercial Director)
Annita Small (Managing Director)
Lucy Small (Finance Director)

Breakdown of Personnel

Admin/Support staff: 4
Executive/Research staff: 4
Data processing: 8
Field interviewers: 900
Field managers/supervisors: 14
Spec writers: 1
Telephone interviewers: 50
Telephone managers/supervisors: 2
Total Number of Employees: 6 to 10

Address

4 Queen Victoria Road
Coventry
West Midlands
CV1 3JH
Tel: +44 (0)24 7623 8400
Email: info@protelfieldwork.co.uk
Establishment date: 1999

Case Study PAPI: Scottish Island Ferry Survey (Peter Brett)

Sea ferries provide lifeline connections to the communities of the Western Isles, Orkney and Shetland with the Scottish mainland, underpinning their local economies and boosting tourism.

 

The routes to, from and within the islands are subject to periodic studies assessing options for developing services.  Market research is a key element of such research – development and infrastructure consultants, Peter Brett Associates, commissioned Protel Fieldwork to conduct a series of large on-board ferry surveys across successive studies.

 

The challenge

The task, across numerous studies, was to interview passengers on several ferry crossings from the Scottish mainland to the Outer Hebrides, Orkney and Shetland, on both outward and return journeys. Logistics was the largest challenge: the journeys varied from a five-minute crossing, from Colintraive to Rhubodach, to overnight sea crossings, where passengers frequently retired to their cabins immediately upon boarding. Some ferries only sailed on certain days and others followed circular routes around several islands. The territory is remote and inclement weather does disrupt schedules.

 

The solution

Protel Fieldwork assembled a team of skilled interviewers with ‘sea legs’ who travelled on set ferry routes, approaching passengers to invite them to complete a questionnaire, this could be completed immediately or returned at a later point once they had disembarked. Protel Fieldwork arranged all of the logistics – including on one occasion, emergency overnight accommodation for an interviewer. As a standard procedure, rigorous quality checks were conducted on the data samples.

 

The result

Protel’s interviewers hit the right note with ferry passengers, surpassing the expected response rates, despite the somewhat difficult interviewing conditions. The result was a high quality set of data from which valuable insights could be drawn.

 

“Protel Fieldwork always delivers a professional service to a high quality, meeting deadlines, some of which are demanding. I have no hesitation in recommending the services of Protel Fieldwork.”

– Chris Paterson, Associate Transport Planner, Peter Brett Associates LLP

Source: Protel Fieldwork

"Protel Fieldwork always delivers a professional service to a high quality, meeting deadlines, some of which are demanding. I have no hesitation in recommending the services of Protel Fieldwork." - Chris Paterson, Associate Transport Planner, Peter Brett Associates LLP

 

"We were very happy with Protel’s suggestion about how the survey was conducted because it led to the work being completed quickly and in a cost effective manner. High quality data was available almost immediately." - Sara Harte, TfWM

 

"Protel delivers what we want and we have a strong relationship with them. We trust their recruitment ability. For the focus groups it was important that we got the right cross-sections of people and Protel certainly delivered those." - Ben Moxon, MD of Arkenford

 

"The farming community is notoriously difficult to survey. We have worked with Protel on this project for many years and greatly value their understanding of the market and experience of conducting interviews with farmers. We set very tough challenges for Protel in terms of the sample profile and we rely heavily on Protel’s experience of the market, together with their resourcefulness in developing an appropriate database." - Martin Olver, Mindset Research

 

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