As a behavioural research consultancy we help the world’s leading consumer products companies build sustainable habit loops. With an intense focus on shopper, packaging, product and NPD, our Human Advantage™ puts people at the heart of everything we do – giving brands the greatest chance of being purchased. And repurchased.
Our specialisms
Drinks (Alcoholic), Drinks (Non-alcoholic), FMCG – General, Food, Media (Broadcast), Pets/Petcare, Retail, Toiletries/Beauty Products, Toys/Games
Behaviour Insights, Concept Testing, Consumer, Forecasting, International, New Product Development, Packaging/Design, Pricing, Product Testing
Ad hoc, Consultancy, Ethnography, Eye Tracking, Face-to-Face, Focus Groups/Group Discussion, Online Research/CAWI, Qualitative, Quantitative, Semiotics
Australasia, Central Asia, Central Europe, France, India/Pakistan, Northern/Western Europe, South America, UK, USA, Worldwide
Our people
Senior Contacts
Andy Rushforth (SVP Market Development)
Patrick Young (Head of UK)
Breakdown of Personnel
Total Number of Employees: 101 to 500