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Quadrangle is a research and strategy business.

We offer a research skillset with a consultancy mindset, focused on improving customer and commercial performance.

A lot of what was taken for granted has been disrupted by Covid-19. You can’t plan for the future and build forward strategy on old truths.

Which is where Quadrangle can help.

Building on our award-winning customer expertise, the work we’re doing to track The customer impact of Covid-19 gives us a deep understanding of the implications for brands.

And puts us in a unique position to help decision makers ensure what you do now starts from the new customer reality.

For more information please visit, call us on (+44) 207 357 9919 or email

Our specialisms

Automotive, Central Government, Charities/Voluntary, Education/Training, Electrical Goods, Energy/Utilities, Environmental, Finance/Investment – Business, Finance/Investment – Personal, FMCG – General, Gambling/Online Gaming, Home/Garden/DIY, Insurance, Media (Broadcast), Media (Print), Mobile (online/media), Non-Profit, Online Media, Online Retail, Public Services, Retail, Social Media, Technology, Telecoms/Mobile/Internet, Transportation, Travel/Tourism
Advertising, Analytics, Behaviour Insights, Brand/Branding, Business-to-Business, Communications/PR, Concept Testing, Consumer, Customer Communities, Customer Experience, Customer Loyalty, Data Analytics, Emerging Markets, Employee Research, International, Multi-Mode Fieldwork, New Product Development, Pricing, Social Media, Social Research, Usage & Attitude
Ad hoc, Advanced Statistical Techniques, Benchmark Studies, CAPI, CATI, Co-creation, Consultancy, Continuous, Creative development research, Data Analytics, Deliberative Research, Depth Interviews, Desk Research, Diary Studies, Ethnography, Executive Interviews, Face-to-Face, Focus Groups/Group Discussion, Hall Tests, In-Home/Doorstep Interviews, In-store/exit Interviews, Market reviews and analysis, Mobile Surveys, Multivariate Stats and Modelling, Observation, Online Research/CAWI, Online Results and Data Portals, Online Surveys, Panels, Postal Research, Qualitative, Quantitative, Questionnaire Design, Recruiting, Street/Mall Interviews, Tabulation & Analysis, Telephone Interviewing, Tracking, Workshops
Affluent, High Net Worth, LGBTQI+, Seldom Heard Audiences, Umemployed/N.E.E.T
Australasia, Canada, Central America, Central Europe, China, Eastern Europe, Japan, Middle East, Northern/Western Europe, Pacific Rim, Russia, Scandinavia, South America, UK, USA, Worldwide

Our people

Senior Contacts

Jenny Betteridge (Deputy Managing Director, Tracking)

Alison Camps (Partner and Deputy Chairman)

Peter Hasler (Managing Director, Ad Hoc)

Alex Lewis (Partner)

Ben Skelton (Partner and CEO)

Breakdown of Personnel

Admin/Support staff: 3

Executive/Research staff: 31

Non-research: 11

Data processing: 2

Field interviewers: 500

Field managers/supervisors: 25

Spec writers: 2

Telephone interviewers: 100

Telephone managers/supervisors: 4

Total Number of Employees: 21 to 50


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