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If you like a new view, look afresh at your business, and receive authoritative consultancy that gives you growth with improved margin you need to partner with Touchstone

We are expert research designers, blending methodologies and using cutting edge technology where appropriate to deliver the insights you need. Proven methods include: onsite filming with interactive analytics identifying behaviour, hotspots and dwell time; 3D virtual stores to help optimise pack design, promotional strategy and category merchandising.

Touchstone360 identifies and describes your market. By understanding attitudes and actual behaviour, and incorporating price sensitivity analysis and volume modelling (where needed), we can show you how to move buyers and users up the scale for brand and category.

Shopper: who buys your brands, where do they buy them, how and why? Where are the significant opportunities and threats? What’s the optimum category / brand strategy across the whole path to purchase that enables you to maximise your retail customer partnerships?

Leisure: how big is your new idea? How can you revitalise your current offering? Who are your visitors, which guests are core? What are the immediate and future threats? What should you do about them? How can you expand in this competitive environment?

Entertainment – in home, Entertainment – out of home, FMCG – General, Healthcare, Nutrition, Retail, Sport/Leisure/Arts, Toiletries/Beauty Products, Travel/Tourism, Wellness/Fitness
Consultancy, Custom, Data Mining, Desk Research, Event Evaluation, Group Discussions/Focus Groups, In-Store Interviews, Multivariate Stats and Modelling, Online Communities, Online Surveys, Qualitative, Quantitative, Questionnaire Design, Report Writing, Street/Mall Interviews
Behavioural Analysis, Brand/Branding, Concept Testing, Consumer, Customer Communities, Customer Satisfaction, Forecasting, International, New Product Development, Packaging/Design, Pricing, Product Testing, Usage & Attitude
Affluent, Baby Boomers, College/University Students, Digital Consumers, Hard-to-Reach, High Net Worth, Hispanic Markets, Mature/Midlife, Mothers/Parents, Women
Canada, Central Europe, China, Middle East, Northern/Western Europe, Republic of Ireland, South America, UK, USA, Worldwide
Senior Contacts

Tim Baker (Director)
Jon Darby (Director)
Sarah Lacey (Director)

Breakdown of Personnel

Executive/Research staff: 4
Total Number of Employees: 1 to 5


The Gables, Elmfield
New Yatt Road
OX28 1GT
Tel: +44 (0)1993 222390
Establishment date: 2002

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