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Qualitative research brings the story to life. From group moderation to designing a qualitative study, our wide range of courses give you the practical skills and professionalism to design and deliver successful qualitative projects.

Moderating Masterclass for Beginners

Learn basic theory and practice moderating in a safe environment, with supportive feedback and coaching.

Feb
24
2026

Tuesday
09:00–17:00

1/2

Feb
26
2026

Thursday
09:00–17:00

2/2

Effective Depth Interviewing

This lively on-line interactive day course lets you learn the theory and practice of online, (telephone) and face-to-face depth interviewing.

Mar
11
2026

Wednesday
09:00–14:45

Online Panels and Communities

Understand new technologies and online panel relationships

Mar
18
2026

Wednesday
09:55–16:00

Advancing your Moderating Skills

Boost your existing moderating skills with practical tips, individual feedback and group coaching.

Mar
24
2026

Tuesday
09:00–17:00

1/2

Mar
26
2026

Thursday
09:00–17:00

2/2

Advanced Thinking in Qualitative Research Masterclass

A masterclass of cutting-edge tools for agency and client-side qualitative researchers

Mar
31
2026

Tuesday
08:45–15:30

Introduction to Qualitative Research

Understand the role of qualitative research and the basic methods involved

Apr
22
2026

Wednesday
09:30–16:00

How to Find Human Insight from Social Media Data

Discover how to work with social data to deliver tangible business outcomes.

May
07
2026

Thursday
09:00–12:30

Introduction to Market Research

Deepen your knowledge of the principles, practices and processes of market research.

May
14
2026

Thursday
09:30–16:45

Semiotics Made Practical

Want a clear, practical, jargon-free introduction to the world of semiotics? This highly-interactive, ever-popular course is for you. You will learn basic semiotic theories and techniques, discover how semiotics fits into the wider research process and get the chance to apply your learning in an afternoon of hands-on, interactive group work.

Jun
18
2026

Thursday
09:30–16:30

Moderating Masterclass for Beginners

Learn basic theory and practice moderating in a safe environment, with supportive feedback and coaching.

Jun
22
2026

Monday
09:00–17:00

1/2

Jun
24
2026

Wednesday
09:00–17:00

2/2

Social Media in Market Research

Discover how to deliver actionable insights from consumer conversations at scale

Jun
23
2026

Tuesday
09:20–17:00

Coaching and Communication Skills for Senior Researchers

Learn how to have effective conversations in every aspect of your life as a researcher

Jul
02
2026

Thursday
10:00–16:00

Essentials of Qualitative Research

Briefing, design, fieldwork, analysis and presentation.

Jul
07
2026

Tuesday
09:00–17:00

1/3

Jul
08
2026

Wednesday
09:00–17:00

2/3

Jul
09
2026

Thursday
09:00–17:00

3/3

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