Census and GeoDems - Resources

Harmonisation is concerned with the use of standard definitions, concepts, questions and outputs. CGG have compiled a short guide on harmonisation, which gives information on standards available

Geoanalysis is the analysis of data, eg demographic or customer data, by geographical area or other form of spatial referencing. The GKB provides sources for Geoanalysis
https://www.mrs.org.uk/geodemographic/geoanalysis

Useful links:
Lists of current geodemographic classifications, some markets that support geodemographic systems and some syndicated research sources of geodemographic profiles can be found in this document.

The Geodemographics Knowledge Base provides information on, and links to, websites that provide geographic and demographic data sources.
https://www.mrs.org.uk/geodemographic/datasources

Useful links:
A report by Peter Sleight on the new generation of geodemographic classifications following the 2011 Census.

The report is based on the CGG Seminar Tracking a decade of changing Britain held on 6^th November 2013.

Download Peter Sleight’s report 

The Geodemographics Knowledge Base (GKB) is an international online directory of carefully selected websites on geodemographic and geo-spatial analysis, socio-economic and demographic data sources. The site also includes articles of interest to those working in these areas and publishes an email bulletin.

https://www.mrs.org.uk/geodemographics

Marketing and geodemographics need high quality address information for sample frames, contacting customers, and geocoding data for analysis. Therefore, there was immediate interest when the government announced in early December 2010 a joint venture between Ordnance Survey and the Local Government Group – GeoPlace – to create a definitive national address gazetteer (NAG). However, it was also immediately apparent that access to NAG as proposed would be on a hybrid free to public sector (under the Public Sector Mapping Agreement) but charged to private sector basis. Also, that GeoPlace could gain an effective monopoly in address information, which, with continuing uncertainty about the future of the Postcode Address File (PAF), raised risks of lower quality and higher costs for private sector users. MRS decided to take steps to get a better deal.

Getting the best deal on address information

Real Time Geodemographics is the study of people (or things) according to their spatial location through time. The GKB provides information on, and links to, websites about Real Time Geodemographics.