To mark the 800th anniversary of the Magna Carta, the MRS Delphi Group has commissioned leading industry figures to share their ideas for improving democratic engagement.  

Any views expressed by the authors are personal and do not necessarily reflect those of MRS. 

The Politics of Persuasion

To mark the UN’s International Day of Democracy, the MRS Delphi Group published new research into what influences voters. The findings have implications for media and business, politicians and the future of democratic engagement. 
>>Download the paper (PDF)

NEW ARTICLE: 
A research-driven campaign
Will Goodhand, TNS UK Board Director, shares his experience of standing as an MP in the 2015 general elections. 
>>Read the article

NEW ARTICLE:
The limits of baked beans
The commercial sector could learn a thing or two from social research writes Colin Strong, Managing Director at Verve Ventures. 
>> Read the article

About MRS Delphi Group
The group brings together some of the research sector's leading figures to commission reports and research on the issues of the day. In March 2015 the group published 'Private Lives? Putting the consumer at the heart of the privacy debate'.

>>Read more about MRS Delphi Group.

The limits of baked beans

The commercial sector could learn a thing or two from social research writes Colin Strong, Managing Director at Verve .

Market research has become an increasingly important means of facilitating the market economy, of organising productive activity. The success of our industry is reflected in the 2013 MRS commissioned report estimating our industry to be worth over £3bn. In other words, when it comes to selling baked beans (amongst a range of other things), we know what we are about.

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