Research Buyers Guide

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Fair Data

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International Journal of Market Research (IJMR)

The world authority on research methodologies and techniques for professionals and academics. Go

Geodemographics Knowledge Base (GKB)

For people interested in the application of geodemographics and geo-spatial analysis. Go


MRS Delphi Group

The MRS Delphi Group has a core Steering Group from the research and evidence sector, and will bring in additional expertise depending on the subject under review. For more information click here.

Nick Baker, Chair of the Delphi Group

Dr Nick Baker is MD of Research and Consulting, Verve. Prior to this role Nick was Partner and Group Chief Executive at  Quadrangle. Previous to this, Nick held roles at Competitive Intelligence Services and Intrepid Consultants as an Account Director. Nick attended Birmingham University achieving a BA Hons in German and Geography, a Masters in Philosophy and a PhD on the German Green Party.

Caroline Plumb, CEO, Freshminds Research Ltd

Phil Sutcliffe, Director, Kantar TNS

Colin Strong, Ipsos

Nick Bonney, ABA Research

Tim Britton, Springer Nature

Cat Wiles, VCCP

Vijay Raj, Unilever

Jake Steadman, Twitter

Jake Steadman is the Director of International Research at Twitter, where he is responsible for all research outside of the North America. Before that he led the UK and EMEA research teams at Twitter, the Social Insights function at O2 UK, as well as agency side roles at TNS and Quadrangle.

Zoë Ruffels, Samsung Europe President Consumer & Market Insights & Analytics, Samsung Electronics Europe.

Zoë joined Samsung Electronics 2 years ago, where she is accountable for the European Insights & Analytics organisation working across all divisions. Before this she spent over 20 years as an insight professional for Procter & Gamble across Global R&D, Marketing and Retail. During her career she has helped businesses develop strategies in areas such as Innovation, Portfolio, CX, Media Effectiveness, Category Management and Data Driven Marketing.

Jane Frost, CEO of MRS  

Jane is responsible for the leadership of MRS. Jane was previously at HM Revenue & Customs where she developed and led the individual customer function and the behavioural evidence and insight unit.Before moving to HMRC in 2006, she held senior roles in both public and private sector organisations including Shell, Unilever, the Department of Constitutional Affairs and the BBC, where she was responsible for the iconic 'Perfect Day' campaign which, as well as winning advertisement of the year, raised £2.5m for Children in Need